Pure Diet

Striving to access the retail market with a dominating shelf presence, the health brand required a re-brand that would assist them in achieving this whilst voicing their brand story and passion for organic foods. Following extensive market research, the packaging was designed and developed to ensure that the brand ethos was reflected at every stage – organic and natural products, sourced to the highest quality. The end result of the branding exercise was a clean and minimal website, yet strikingly contemporary to appeal to young health-conscious buyers. The design itself is subtly centred around the bird in the Pure Diet brand mark, a key feature we believe will help foster brand recognition and loyalty as quickly as possible.

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Contact Laura at our Bournemouth studio